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Data protection

Unless otherwise specified below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. they are not obliged to provide the data. Failure to provide has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" is all information that relates to an identified or identifiable natural person.

Server log files

You can visit our website without providing any personal information.

Every time our website is accessed, usage data is transmitted to us or our web host / IT service provider via your Internet browser and stored in log data (so-called server log files). To this Stored data include, for example, the name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting provider. The processing takes place on the basis of Art. 6 Para. 1 lit.f GDPR out of our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our offer.

Contact

Responsible / data protection officer
Contact us if you wish. The contact details of the person responsible for data processing can be found in our legal notice.

You can contact our data protection officer directly at: Falk Fährmann at Mittelbacher Str. 12 at 09224 Grüna
+49 (0) 371 84243-0
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Collection and processing when using the contact form

When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you have made available. The data processing serves the purpose of Establishing contact.
If the establishment of contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or a contract that has already been concluded between you and us This data processing takes place on the basis of Art. 6 Paragraph 1 lit. b GDPR.
If contact is made for other reasons, this data processing takes place on the basis of Art. 6 Paragraph 1 lit. f GDPR out of our predominant legitimate interest in processing and answering your request.In this case you have the right, for reasons that arise from your particular situation, at any time to object to the processing of your personal data based on Art. 6 Para. 1 lit. f GDPR.
We only use your email address to process your request. your data are then deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a Cookies are stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is called up again.

Cookies are saved on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can before Be notified of the setting of cookies and individually decide on the acceptance as well as prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be used at any time to be deleted. However, we would like to point out that you may then not be able to use all functions of this website to their full extent.

You have the option of rejecting cookies when you visit this website for the first time. Then apart from the session cookie, which is always present, no cookie is created. Exceptions: The use of a function with Google reCAPTCHA is protected (contact forms, newsletter registration, etc.) creates a cookie. See section "Using Google reCAPTCHA". When registering in the password-protected user area, a Cookie created.

Under the following links you can find out how you can manage cookies in the most important browsers (including deactivating them):

Chrome Browser: https://support.google. com / accounts / answer / 61416? hl = en
Internet Explorer:
https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox:
https://support.mozilla.org/de/kb/cookies-erlauben-und-rehnen
Safari:
https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

If you want to change your previously made cookie settings, you can reset them with the following link:

reset cookie settings

Technically necessary cookies

Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, more effective and safer do. Furthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you services. Some functions of our website can be used without the use of Cookies are not offered. For this it is necessary that the browser is recognized even after changing pages.

The use of cookies or comparable technologies is based on Section 25 (2) TTDSG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR from our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.

You have the right, for reasons that arise from your particular situation, to object to this processing of your personal data at any time.

Analysis & amp; Advertising tracking

Use of Google Analytics

We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage Provide website operator. Among other things, the following information can be collected: IP address, date and time of the page view, click path, information about the browser you are using and that of Device used by you, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. As part of Google Analytics from your browser The transmitted IP address will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable your use of the website to be analyzed. The information generated in this way about your use This website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place among other things on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworksand https://business.safety .google / adsprocessorterms / . Both Google and US government agencies have access to your data. Your data can be shared by Google with other data such as your search history, your personal accounts, your usage data from other devices and all be linked to other data that Google has about you.
IP anonymization is activated on this website. As a result, your IP address is saved by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic area previously shortened. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Art. 6 Paragraph 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without the legality of the based on the consent until the revocation being carried out Processing is touched.
You can find more information on terms of use and data protection at https://www.google.com/analytics/ terms / de.htmlor under https://www.google.de/intl/de/policies/and under https://policies.google.com/technologies/cookies?hl=de .

Use of the remarketing or "similar target groups" function of Google Inc.

We use the remarketing or "similar target groups" function of Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. As far as your habitual residence is in European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is that company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
The application serves the purpose of analyzing visitor behavior and visitor interests. To carry out the analysis of website usage, which is the basis for creating the interest-based Forms advertisements, Google uses cookies. The cookies are used to record visits to the website and anonymised data on the use of the website. There is no storage of personal data the visitor to the website. If you subsequently visit another website in the Google Display Network, advertisements will be shown to you with the most likely product and Consider information areas.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted, among other things, on the basis of standard contractual clauses as Suitable guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworks .
Your personal data is processed on the basis of Art. 6 Paragraph 1 lit. to address. You have the right, for reasons that arise from your particular situation, to object to the processing of your personal data at any time.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de </ a>
Alternatively, you can prevent the use of cookies by third parties by deactivating the Network Advertising Initiative under
https://www.networkadvertising.org/choices/and implement the additional information on opt-out mentioned there .
You can find more information on Google Remarketing and the associated data protection declaration at:
https://www.google.com/privacy / ads / .

Use of Google Ads conversion tracking

We use the online advertising program "Google Ads" on our website and, in this context, conversion tracking (evaluation of visits). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and complying with the applicable Data protection laws is responsible.
If you click on an ad placed by Google, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity and do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can tell that you clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. This means that there is no way that cookies can be tracked via the websites of Ads customers.
The information that is obtained with the help of the conversion cookie is used to generate conversion statistics. Here we find out the total number of users who clicked on one of our ads and have been redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted, among other things, on the basis of standard contractual clauses as Suitable guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworksand https://business.safety.google/adscontrollerterms/

Your personal data is processed on the basis of Art. 6 Paragraph 1 lit. to address. You have the right, for reasons that arise from your particular situation, to object to the processing of your personal data at any time.
You can deactivate personalized advertising for you in the advertising settings on Google. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third parties by going to the deactivation page of the Network Advertising Initiative under
https://www.networkadvertising.org/choices/and implement the additional information on opt-out mentioned there . you will be then not included in the conversion tracking statistics.
You can find more information and Google's data protection declaration at:
https://www.google.de/policies/privacy /

Use of Google AdSense

We use the AdSense function of Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. As far as your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws. The data processing serves the purpose of renting out advertising space on the website and on this the Addressing visitors to the website with targeted advertising. This function provides visitors to the provider's website with personalized, interest-based advertising from the Google Display Network switched. Google uses cookies to help analyze how users use the website. The information generated by the cookie about your use of this website are usually transmitted to and stored by Google on servers in the United States. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of, among other things of standard contractual clauses as suitable guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworksand https://business.safety .google / adscontrollerterms / . Google will do this If necessary, transfer information to third parties if this is required by law or if third parties process this data on behalf of Google. In no case will Google share your IP address with others Connect data from Google.

Your personal data is processed on the basis of Art. 6 Paragraph 1 lit. to address. You have the right, for reasons that arise from your particular situation, to object to the processing of your personal data at any time.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de </ a>. Alternatively, you can prevent the use of cookies by third parties, by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implement the additional information on opt-out mentioned there. You can find more information and Google's data protection declaration at: https://www.google.com/policies/technologies/ads/and https://www.google.de/policies/privacy/

Plug-ins and miscellaneous

Using the Google Tag Manager

We use the Google Tag Manager from Google LLC on our website. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). As far as your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
This application manages JavaScript tags and HTML tags that are necessary for implementation used in particular by tracking and analysis tools. The data processing serves the purpose of the needs-based design and optimization of our website.
The Google Tag Manager saves itself neither cookies nor personal data are processed through them. However, it enables additional tags to be triggered that can collect and process personal data.
For more information, see Terms of use and data protection can be found here .

Use of Google reCAPTCHA

We use the reCAPTCHA service from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data Responsible. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and for compliance with the applicable data protection laws. the Query serves the purpose of differentiating the input by a person or by automated, machine processing. For this purpose, your input will be transmitted to Google and used there. Additionally the IP address and any other data required by Google for the reCAPTCHA service will be transmitted to Google. This data is processed by Google within the European Union and, if necessary also transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of standard contractual clauses as suitable guarantees for the Protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.

The use of cookies or comparable technologies takes place with your consent on the basis of § 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Art. 6 Paragraph 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without the legality of the based on the consent until the revocation being carried out Processing is touched.

You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/recaptcha/intro/android.htmland https://www.google.com/privacy .

Using GoogleMaps

We use the function for embedding GoogleMaps maps from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is that company affiliated with Google, which is responsible for processing your data and compliance with the applicable data protection laws.
The function enables the visual representation of geographic information and interactive maps. When the pages in which GoogleMaps maps are integrated are accessed, Google also collects, processes and data about visitors to the website used.
Your data may also be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of Standard contractual clauses as suitable guarantees for the protection of personal data, can be viewed at: https://policies.google.com/privacy/frameworks .
Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR from our predominantly legitimate Interest in the needs-based and targeted design of the website. You have the right, for reasons that arise from your particular situation, to carry out this processing at any time to object to the relevant personal data.
You can find more information on the collection and use of data by Google in Google's privacy policy under https://www.google.com/privacypolicy.html . There you can also change your settings in the data protection center so that You manage your data processed by Google and can protect.

Use of YouTube

On our website we use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube"). YouTube is a partnership with Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) Affiliate.
The function shows videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. As a result, YouTube does not collect any information about the visitors the Website saved. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. For the US there is no Adequacy decision of the EU Commission available. The data is transmitted on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .
The processing of your personal data takes place on the basis of Art. 6 Paragraph 1 lit. You have the right, for reasons that arise from your particular situation, to object to the processing of your personal data at any time.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, see the YouTube data protection information under https://www.youtube.com/t/privacy .

Rights of data subjects and storage duration

Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account legal, in particular tax and retention periods under commercial law and then deleted after the deadline, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to Restriction of processing, to data portability. According to Art. 21 Paragraph 1 GDPR, you also have the right to object to processing based on Art. 6 Paragraph 1 f GDPR, as well as against the Processing for the purpose of direct mail.

Right to complain to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you are of the opinion that the processing of your personal data is not lawfully made.

Right of objection
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 Paragraph 1 lit. which arise from your particular situation, to object to this processing at any time with effect for the future because we can prove compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing is the assertion, exercise or defense of Serves legal claims.

last update: 01.12.2021